When the crisis hit, my business took a nosedive, but how did I manage to turn around and sell in an environment where “nobody” was buying?
It all comes down to a few basic principles:
1. 😩 Find Out The Pain Products
No matter what market, someone is in pain and is looking for a solution to solve their pain. The bigger the pain, discomfort, and inconvenience, the more they are willing to pay for it! Even in a market where “nobody” is buying.
2.💡Create or Find New Products
When you’ve identified the pain points in the market, go create or find the solution to it. Make sure that it actually solves the problem, and even better if it is done in an innovative way that is better than the competition.
3. ✅ Sell What Market Wants
Go out there and sell it to them, get the market feedback, adapt and modify your presentation and solutions based on the feedback.
Stick to the basics and you will be able to adapt and sell in any market condition, it doesn’t have to be complicated!
