Passed by Starbucks during my trip to HSBC. Went in there to get a cup of coffee. Walked in and heard a loud… “Welcome to Starbucks” greeting from the barista, a young smiling girl eagerly standing in front of the counter awaiting my order. I asked, “what’s new?”. She pointed me to the Vanilla latte… Continue reading Starbucks Sales Best Practices!
Retail is a highly competitive business. Traffic to the store is one of the primary sources of business. Most leads are generated through walk-ins – either from passers-by, advertisements, or from referrals. Typically, food businesses thrive thanks to referrals. Whenever a colleague or associate plans a lunch treat for us, often enough, they already have… Continue reading Customer Database: A Valuable Possession