Archive For: Sales & Marketing

Attract, Don’t Chase!

How many rejections will you get if prospects call you up to enquire about your products or services? Compare this with your random call based on telephone numbers you acquired from the directory to get an appointment? That’s where marketing, …

 

Break The Norm!

Most breakthrough strategies and ideas were once ridiculed because they don’t conform. Being unconventional isn’t going to be easy because we have a tendency to bounce back to our normal thinking or be heavily influenced by people around us who …

 

My brother turned -80k to 200k! (10 secrets revealed)

Astonishing – My younger brother Sohn Ng recently turned around a business that is making loses of over $80K a month to sucking in cash of more than $200,000.00 a month! How long did he took to do it? How …

 

Conventional and Unconventional Titles of Sales People!

Here are some sales job titles most commonly used:

  • Account executives
  • Account managers
  • B2B sales
  • Business councelors
  • Business executives
  • Business managers
  • Business development managers
  • Business development officers
  • Business development executives
  • Customer representatives
  • Customer specialist
  • Customer service manager
  • Client service
  • Client
 

Unconventional tactics job seekers used to get attention!

Just read that job seekers are now using unconventional sales weapons to get the attention of hiring managers.

Some of the most memorable tactics identified by hiring managers include:

  • Candidate sent a shoe with a resume to “get my foot
 

Brilliant Marketing Idea That Gets People Talking!

The best marketing idea is low cost, effective, memorable and gets people talking. Getting people talking about your business, product or campaign is tough. Any company can blast a budget and shout all they want, but if it doesn’t translate …

 

Special Report: Global Brand Forum Malaysia III

Last two weeks, we covered marketing gems from Jim Stengel, the former global marketing chief officer that handles a $8 Billion advertising budget for P&G and S Karthik, the Chairman of Global Brand Forum, Dato Sri Tony Fernandez, CEO of …

 

Special Report: Global Brand Forum Malaysia II

Last week, we covered marketing gems from Jim Stengel, the former global marketing chief officer that handles a $8 Billion advertising budget for P&G and S Karthik, the Chairman of Global Brand Forum. This week, I’ll disclose the secrets of …