Pepsi’s New Skinny Can
Here’s pepsi’s new skinny can:
I like the design. Diet pepsi’s main sales message is you can have a soft drink without the calories, calories = fat. So with the skinny can, the sales message really hits the mark. Some critics may not like it, saying it’s stereotyping people that thin is good, but I take it as positive, the design is great, the message is direct. So remember sales ninjas, your sales presentation must point out your key sales messages so the buyers can relate to it and see the benefits of it. The good part about selling is you get the chance to explain your point when you are presenting to the buyer versus marketing images like above may get 2 different opinions.